Source hierarchy
Define which file, system or expert governs when supplier information conflicts.
Product intelligence for building-products distributors
From vendor files to validated product records.
Relay turns supplier spreadsheets, PDFs, catalogs and specification sheets into structured, normalized, validated and human-reviewed product records ready for the systems your teams already use.
The working pattern
One governed path from source to approved record.
Vendor files + PDFs→Extract→Normalize→Validate→Exception queue→Human review→Existing systems
What the pilot establishes
The rules behind a product record that teams can trust.
Structured records
Map inconsistent source fields into a product model the distributor can actually use.
Validation rules
Apply required fields, format checks, allowed values, cross-field logic and exception conditions.
Human approval
Route uncertainty and high-risk decisions to the people accountable for product accuracy.
Destination-ready output
Prepare approved records for existing commerce, PIM, sales, marketing or data systems.
Transferable operation
Document the sources, standards, roles and system behavior so the client can own the workflow.
Start with a bounded scope
One vendor. One category. One measurable workflow.
A first engagement should establish the baseline, map the real decisions and produce a working path to approved records. Expansion follows evidence from the pilot.
Does Relay replace our ERP or PIM?
No. Relay builds the validated workflow between supplier information, accountable experts and the systems the distributor already uses.
What sources can the workflow use?
A pilot can be designed around spreadsheets, PDFs, catalogs, cut sheets, images, email attachments and exports from existing systems, depending on the bounded workflow.
Is the work fully automated?
No. Extraction and normalization can be AI-assisted, but explicit validation, exception handling, source traceability and human approval are designed into the workflow.
How should we start?
Choose one recurring vendor, category or product-data workflow with meaningful manual effort and a clear destination for the approved records.
Workflow-fit call
Bring the files and the people who know what correct means.
Relay will tell you whether the workflow is a strong fit and what a responsible first scope would include.